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132 stories · 6/11

Viltrox AF 35mm f/1.7 Air lens product image showing the compact metal barrel
News

Viltrox 35mm f/1.7 Air MFT Coming July 15

Viltrox has a product announcement scheduled for July 15, and 43rumors is reporting that the MFT mount version of the popular 35mm f/1.7 Air will be the headline. This would be Viltrox's first native MFT optic and one of the most affordable autofocus fast-normal primes for the system.

July 14, 2026·3 min read
GoPro founder and CEO Nick Woodman at a press event, in the context of the company 20 million dollar personal loan
News

GoPro Founder Loans 20M to Keep Company Alive

GoPro CEO Nick Woodman is personally loaning the company 20 million dollars after the SEC filing flagged substantial doubt about its future. The...

July 13, 2026·4 min read
Sony RX10 V featured in PetaPixel review hero, fifth-generation bridge camera with 24-600mm zoom
News

Weekly Roundup 7/6–7/12: Sony RX10 V, Nikon Firmware

Sony finally shipped the RX10 V after a nine-year wait, Nikon pushed a quietly huge Z 8 firmware, Sigma went full discount, and Canon/Fujifilm stayed...

July 11, 2026·6 min read
Sony RX10 V superzoom camera in use at sunset, photographed by Alpha Universe ambassador Suzi Pratt
News

This Week in Cameras 7/6–7/10: RX10 V, FX5 Leak, Z 8

The RX10 V landed and finally has the AF it deserved, the FX5 announcement is locked in for July 22, Nikon dropped a quietly-loaded Z 8 firmware, and Sigma instant savings run through August 2 — your weekly camera news recap for July 6–10, 2026.

July 10, 2026·6 min read
Leaked product shot of the upcoming Sony RX10 V bridge camera shown alongside the RX10 IV.
News

Sony RX10 V Officially Announced Today — Specs, Price and

Nine years after the RX10 IV, Sony finally took the wraps off the RX10 V. Same 24-600mm Zeiss, but with the AF and processing power of a modern Alpha body.

July 9, 2026·4 min read
TTartisan AF 50mm f/1.8 Neo lens product shot with official Neo-series branding
News

TTartisan $89 50mm f/1.8 Neo: Worth It?

A full-frame autofocus 50mm f/1.8 for $89 in Sony E, Nikon Z, and L-Mount. TTartisan is rewriting what a budget prime costs — but the first reviews are not all kind.

July 8, 2026·4 min read
Official Sony teaser image for the upcoming RX10 V camera announcement on July 9, 2026
News

Sony Teases RX10 V Announcement for July 9, 2026

Sony dropped a teaser image yesterday hinting at a new RX10 camera. With the RX10 IV hitting nine years old, here's what we know about the rumored RX10 V reveal.

July 7, 2026·4 min read
CP+ 2026 Yokohama show floor with new Sigma 35mm f/1.4 DG II Art and other lenses on display at manufacturer booths
News

CP+ 2026 Lens Pivot: Camera Industry's Big Shift

CP+ 2026 was supposed to be about cameras. Instead it was all about glass. Sigma launched two lenses and teased an 85mm f/1.2, Sony is preparing the RX10 V and FX5, and the body market has officially plateaued.

July 6, 2026·4 min read
Canon prototype SLR-style concept camera with waist-level viewfinder on display at CP+ 2026 in Yokohama
News

CP+ 2026: Canon Concept Camera and Sigma Lens News

Canon teases a concept cinema camera at CP+ 2026 while Sigma shows off new lenses, including an 85mm f/1.2 Art and a lighter 35mm f/1.4 DG II.

July 2, 2026·3 min read
Fujifilm camera body with classic dial controls
News

Fujifilm Quiet 2026 First Half: What It Means

Fujifilm has stayed mostly quiet on cameras in 2026. We look at what the silence might mean for X-T6 and compact rumors.

July 1, 2026·3 min read
DJI Air 3S drone flying over a dramatic mountain valley
News

DJI Air 3S Firmware Update Improves Obstacle Avoidance

DJI has rolled out a firmware update for the Air 3S that promises better obstacle sensing and refined tracking profiles for action sports.

June 30, 2026·4 min read
Godox C100 screenless compact camera with transparent display window
News

Godox C100 Screenless Camera: Transparent Display for 9

Godox just dropped the C100, a 65-gram compact camera with no traditional screen. Instead, you compose through a transparent window that doubles as an active info display. At roughly 9, it is either a fun novelty or the next wave of minimalist shooting.

June 29, 2026·4 min read

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