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Insta360 opened its first US flagship store in Times Square on September 19, the same week the company said it has now shipped 10 million cameras worldwide.
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IBC 2026 ripples met a clean Canon shot across the bow: the EOS R8 II finally gets IBIS at $1,899, Sony answers with the lightest 400mm and 600mm G Masters yet, Panasonic slips a $500 L-Mount wide onto shelves, and Camp Snap gives the 110 film camera a screen-free digital sequel.
OpenAI reportedly bought Glass Imaging for $300M (WSJ, Sep 14), GoPro officially joined the Micro Four Thirds System, Canon launched the EOS R8 Mark II with IBIS at $1,899, and Sony announced the lightest-in-class FE 400mm F4.5 GM and FE 600mm F6.3 GM for October.
Panasonic announced the LUMIX S 20mm F2.5 on September 16 - a 142g ultra-wide prime at $499 - plus free firmware updates for the LUMIX S9, S1RII and S1II dropping October 13.
Canon's 24.2MP EOS R8 Mark II adds 5-axis IBIS, 40fps electronic burst, and 6K-oversampled 4K60 video in a 546g body — at $1,899, ships late October 2026.
ELYSAS gave a first public look at the MUSE Air Primes at IBC 2026 — smaller, lighter, mirrorless-mount versions of its MUSE LF cine line. Sony E and Canon RF at launch, F1.7 across eight focal lengths.
Viltrox used IBC 2026 to bring four Air-series full-frame primes — 14mm F4, 20mm F2.8, 40mm F2.5 and 50mm F2 — to L-Mount, alongside the 35mm F1.4 Pro, two APS-C F1.2 Pro primes, and a new DC-X4 monitor.
A quiet-but-steady imaging week: Canon ships maintenance firmware for the EOS R1 and R5 Mark II, Insta360 launches the Luna Pro gimbal camera globally for $599.99, SIRUI adds a horizontal/vertical switch to its Saturn V2 anamorphics, DZOFILM rounds out Arles with two T2.6 zooms, and Leitz brings /i-style metadata to HUGO and SUMMILUX-C.