
According to the latest reports from Canon Rumors, Canon plans to launch a new PowerShot series camera this month. Based on currently available information, this new model is neither the PowerShot V3 previously anticipated by the market nor part of the higher-end PowerShot G series. Instead, it is an entry-level model targeting beginners.
Specific details about this new camera’s specifications have not yet been revealed. However, based on the positioning of similar entry-level PowerShot models, its core configuration is unlikely to feature breakthrough upgrades. Overall performance is expected to remain comparable to current entry-level models, primarily targeting users with simple, everyday shooting needs. Regarding pricing, referencing Canon’s historical pricing strategy for similarly positioned PowerShot cameras and current exchange rates, the launch price for this new model is projected to fall between ¥1,700 and ¥2,300 (equivalent to $249 to $329), positioning it as an affordable option within the series.

2016 PowerShot ELPH 360 HS Specifications
20.1-megapixel 1/2.3-inch CMOS image sensor
DIGIC 4+ image processor
12x optical zoom lens
35mm equivalent focal length: 25-300mm
3.0-inch 461k-dot LCD display
Full HD 1080p video recording at 30fps
Intelligent IS image stabilization system
Built-in Wi-Fi (supports NFC)
Maximum ISO 3200, continuous shooting speed 7.2 frames per second
Features Hybrid Auto shooting mode and Story Collection function
Additionally, the announcement did not specify the exact release date for this new PowerShot camera, only confirming it will be officially unveiled this month. Further details regarding its design, feature specifications, and availability will require further disclosure from Canon.